- Market insights & evaluation
- Develop appropriate route to market strategy
- Power pricing / price positioning strategy development
- Identify and assess potential distributor/agents by market best suited to fulfill the selected route to market strategy
- Analyze the market dynamics and competitiveness within the product’s category.
- Identify the distribution channels to focus on in the short and long term. And identifying the suitable distributors for selected brands.
- distribution management toolkit
- Review products portfolio handled by the selected list of possible partners to identify areas of conflicting brands.
- Visiting the facilities of the selected distributors and meeting with their management, sales and marketing personnel in addition to their logistics department
- Assessment of the efficiency of the distributors along with evaluating every aspect of the operation including the financial aspect which is the key in moving forward.
